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Stabila measuring tools have seen a marked increase in sales into Africa, according to local distributor Upat SA. Upat has specialised direct sales personnel that market Stabila products to the southern African construction sector, including construction companies, engineers, plumbers, electricians, dry walling installers, steel fabricators, carpenters, shopfront fitters, and cladding manufacturers, among others. This has assisted greatly in raising the brand awareness of Stabila across the industry.

Stabila sees growth in Africa

Upat National Product Specialist Charl Weber says that Stabila measuring tools are well-known in the global construction industry for their precision, long life, and high quality, and when construction industry professionals select Stabila, they know that their measurements will always be correct.

“If measurements are incorrect from the outset of a project, the consequences can be disastrous. For example, when assessing an elevator shaft installation, there are a number of factors that need to be taken into account. An installation evaluation is a very time-consuming process, particularly in situations where an existing elevator installation requires modernisation,” Weber says.

The evaluation must include assessments of the verticality of elevator shaft walls, the squareness of the shaft cross-section, the alignment of door openings, their dimensions, and the level of doors on opposite sides of the shaft, and the alignment of installed guide rails.

Weber notes that, in addition to the safety concerns relating to imprecise measurements, there are cost implications associated with rework. “If measurements are not aligned properly, there can be heavy cost implications in order to rectify this.”

There are great opportunities to grow Stabila’s market share in more advanced measurement tools in the rest of Africa, which is experiencing moderate to high growth, he adds. This includes countries such as Namibia, Botswana, Mozambique, Nigeria, Kenya, Ghana, and potentially even Zimbabwe. “In addition, we foresee that Stabila’s market share will grow even further throughout South Africa, especially in industry-specific items such as lasers and distance measurers.”

Image credithttps://www.stabila.com/en-US/products-553/details/type-80a-2-measuring-sticks.html

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