Japanese brand Fuso trucks is looking to grow its share of the local new-truck market from 6.1% in 2017, to 10% in 2020. This is according to Fuso’s local representative, Daimler Trucks and Buses Southern Africa (DTBSA). Fuso trucks are sold mainly in the light-duty and medium-duty truck segments of the market, with some products available in the bottom end of the heavy-duty segment.

Fuso trucks are imported from India in kit form and assembled in South Africa, at Mercedes-Benz South Africa’s East London plant. The company’s growth plans include the introduction of new products to the market, the development of Fuso staff, increased customer satisfaction in terms of sales and service, and improved brand awareness and dealer dedication. Sales will focus on key accounts, with around 2 000 fleets in South Africa sporting between 50 and 3 000 trucks, the company said.

Fuso targets SA market for growth

Fuso has already introduced a number of new products, including the Canter Lift FE4-130, which is the smallest truck in the Fuso line-up, with a gross vehicle mass of 4.9 t. Potential uses include dry freight, fleet operations, food services, landscaping, public works and refrigerated goods. The 4x2 FE4-130 has a 3 l, 96 kW/3 500 rpm Euro III engine and is available in manual and automatic manual transmission.

The company has also introduced an extensive Built Ready range which it says will enable customers to start work immediately, saving them from potentially long wait times. The line-up includes eight different models that can be purchased with bodies already fitted, including Canter tippers, trays, fridge trucks and pantechs, as well as the larger Fighter tipper and tautliner.

The Built Ready range includes two Canter tippers – a city-friendly 515 City model with a standard cab (6 tonne GVM) and a 715 Wide Cab (6.5 tonne GVM). There are two Canter tray models – the 515 City Cab and the 515 Wide Cab, both boasting alloy trays with drop sides, removable racks and a heavy duty floor.

The Canter 515 Wide Cab Pantech model, available with fibreglass gloss reinforced panels or lighter honeycomb fibreglass construction, is targeted at delivery customers. The truck also features a sturdy chequerplate floor, an interior LED light and a Dhollandia tuck-away lift.

In addition, Fuso is offering a Canter 515 City Cab model with a Thermo King fridge, styrene sandwich panel construction, a non-slip fibreglass-on-ply floor and a kerb-side door with fold down step. This model can be used for either frozen or refrigerated cargo.

A Fighter tautliner model is also part of the Built Ready range and is offered with a choice of 10, 12 or 14 pallet bodies, again featuring a chequerplate floor as well as white curtains with black pelmet and lift-out hanging gates.

Image credit: http://www.mbsacv.co.za/fuso


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