MechChem Africa

Festo South Africa has introduced a new valve automation package. To simplify this very complex topic, a global campaign with a microsite has been developed that creates an analogy between Process Automation and football. MechChem Africa talks to Alexander Acksel.

Process Automation winning solutions from Festo“Festo is widely known for factory automation, the automatic handling of discreet tasks such as clamping and pick-and-place applications. Process Automation is about the automatic control of fluids and media flows. We have been doing this since 1996, when we presented the first linear actuators for opening and closing knife-gate valves,” Acksel begins.

“At that time, we found that many customers were buying Festo components and using them for process automation applications. So we started to tailor a product range in this direction to better service our clients.”

Since then, Festo has been continuously launching new products across the whole automation pyramid and can thus now deliver a broad variety of process valve automation – complete solutions from a single source. .

The key element of this campaign is the microsite. “As the starting point”, says Acksel, “you need to pick your league, which is the industry segment in which the ‘team of players’ will have to optimally control media flows. Four leagues have been indentified for Festo Process Automation’s initial focus: Chemicals, including fine chemical, oil and gas and the petrochemical industry; Water, wastewater and industrial skid purification plants; BiotechPharma and Cosmetics; and Food and Beverage, which is al- ready a factory automation sector strength for Festo – but with process automation, we are focusing on the use of water- and sugar-based liquids for food processing,” Acksel reveals.

“When we select any one of the industry- segment ‘leagues’, we see the different automation component ‘players’ that are needed in order to automate this sector’s process valves,” he says while clicking on the Chemical ‘league’. This ‘league’ focuses on ‘defence’ using Festo’s safe and reliable solutions for harsh environments.

With respect to the ‘team players’ Acksel starts with the process valve. “Festo offers a range of valves for each target industry. In the case of the chemical sector, for instance, we are recommending our VZAV stainless steel butterfly valve as ‘the goalkeeper’, which features a one-piece shaft with high chemical resistance and non-stick properties due to its Ultralene CoatingTM. It also features a replace- able liner for long service life.

Clicking on the valve actuator image, Acksel points out the new Festo quarter turn DFPD actuator used as the ‘striker’ in this process automation team.

Read more by clicking here to download the PDF.

BANNER 8

Contact MechChem Africa

Title: Editor
Name: Peter Middleton
Email: mechchemafrica@crown.co.za or peterm@crown.co.za
Phone: +27 11 622 4770
Fax: +27 11 615 6108

Title: Editor
Name: Glynnis Koch
Email: mechchemafrica@crown.co.za
Phone: +27 11 622 4770
Fax: +27 11 615 6108

Title: Advertising Manager
Name: Brenda Karathanasis
Email: brendak@crown.co.za
Phone: +27 11 622-4770
Fax: +27 11 615-6108

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